New social giving platform 'will pass 100 per cent of donations to charities'

New social giving platform 'will pass 100 per cent of donations to charities': Believe.in will change the way online charitable giving works by not taking a cut, claim founders Matthias Metternich and Will Cookson

A new social fundraising platform that promises to give to charity 100 per cent of the money raised through the site, including Gift Aid, has been launched today.

The founders of Believe.in said it would change the way charitable giving operates online.

The platform does not take a percentage from donations as a fee or charge charities to become members, unlike similar sites such as JustGiving and Virgin Money Giving.