Canadian charity, Part 2: Sector faces challenges � Philanthropy North Carolina: Canada’s charitable and nonprofit sector historically has “invested poorly in skills, human beings, and technology,” and charities now “need to step back and make longer-term investments to survive and thrive,” said Michael Johnston, founder and president of Hewitt and Johnston Consultants, a fundraising consulting firm in Toronto.
“There’s such short-termism in Canadian charities to go after money in single donations,” he said. “But the donor expects more.”
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