Companies see benefits in charity efforts

Companies see benefits in charity efforts: "Companies see benefits in charity efforts


MAR. 30 4:35 P.M. ET Greg Allgood's job at Procter & Gamble Co. has taken him to remote, disease-plagued villages in Kenya, into some of the Western Hemisphere's poorest slums in Haiti, across rebel-ridden territory in Uganda and to tsunami-devastated Sri Lanka and earthquake-ravaged Pakistan.

While most people who work for the Cincinnati-based company sell consumer products such as Crest toothpaste and Pampers diapers, Allgood is the director of the Children's Safe-Drinking Water Project. The charitable program aims to curb the nearly 2 million child deaths attributed annually to polluted water with a water-cleansing product called Pur that the company donates or sells at cost."